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Elovena is an iconic oat brand from Finland. The name Elovena comes from the finnish word for life (Elo) and the Latin word for oat (Avena Sativa) – and Elovena really does live for consumers well-being.
Elovena has been making naturally healthy products from oats grown in pure Finnish fields since 1925. Elovena is here to help people make better food choices at mealtimes for their own and family’s wellbeing.

Provena is now Elovena Gluten free
Provena products are now part of the beloved Finnish Elovena product family. The products themselves have not changed. Outstanding in terms of flavour, structure and nutritional value, they are a delicious part of any diet.
For decades, Elovena has been making naturally healthy products from oats. Now our delicious Elovena products are also available as gluten-free options. You can trust in the fact that Elovena is always the natural, tasty and beneficial choice. Elovena is the most valued and recognised oat brand in Finland.
What makes Elovena products healthy?
Read moreThe excellent qualities of Elovena products are based on nutritionally diverse whole grain oats. Whole grain oats contain all the nutrient-rich components of the grain.
Five reasons to choose oats
Read moreOat is one of the grains that Finland can source in a self-sufficient way. Oats grow well in Finland’s conditions. Oats are also an ecological grain with a low carbon footprint.
Elovena Gluten Free – products are certified gluten-free
Read moreElovena Gluten-free products are safe for those with celiac disease or allergies to other grains.
Five tips for healthy snacking
Read moreVariety is the spice of life. The perfect snack is comprised of vegetables, berries, fruit and whole grain products.